Managing your online brand – how social media will help Chef Shane will find his next job

by K B , updated on June 23, 2010

It’s funny how social media works. One day someone posts a complimentary comment on your blog. They leave their url. You discover their blog. You check them out on twitter and the next moment you uncover a fascinating story. Meet Chef Shane. He’s taken the initiative to take control of his destiny and not waiting for the perfect job to be advertised. He’s defined what he wants, what makes him unique and gone ahead and used the biggest social media tools, LinkedIn, Twitter and Blogger to help him get there.

Check out his blog. He has a heap of wonderful pictures and funny stories. His personality pours out. We’ll be stalking him on social media and talking to him for a while to see how he gets along. There are a few things you’ll need to think about if you take this approach with social media, and I’ll be covering them in future.

I’m sure Shane will be successful. Not quite sure about the cooked or should I say crook cricket pictures, though! Sorry Shane.

If you’d like some help with a social media job hunting strategy or simply like to know what it’s all about, you can email me, find me on twitter or look me up on LinkedIn.


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